A funny thing happens when you change the world: People start to notice.
As Toyota readies the Mirai – the world’s first mass-produced hydrogen fuel cell vehicle – for its launch in California next month, the revolutionary car is gaining a reputation as a product that may propel the world into a new era of alternative fuel.
Today, Toyota earned even more praise for the Mirai, coming in at No. 3 on Fortune Magazine’s Change the World list, which recognizes 51 companies “that have made significant progress in addressing major social problems as a part of their core business strategy.”
In the accompanying article, after praising Toyota’s success with the Prius, Fortune lauds the Mirai.
“In September, Toyota speeds into the unknown once again as it launches the Toyota Mirai, the world’s first mass-produced fuel cell vehicle,” the magazine writes. “Powered by hydrogen and emitting nothing but drops of water, it could be even more eco-friendly than its electric vehicle peers.”
To assemble the list, Fortune asked for recommendations from dozens of business, academic, and nonprofit experts around the world.
Toyota ranks highest of just three automakers on the list. Ford was No. 42, while Chinese automaker BYD came in at No. 15. The only companies ranking ahead of Toyota are Vodafone and Safaricom at No. 1 and Google at No. 2.
To see the entire list, just click here. You won’t have to scroll down too far to find Toyota’s entry.
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